Rob van Haarst has a degree in General Linguistics and 20+ years experience in business modeling for software development, analyzing project requirements, creating or customizing the actual software, and building supporting tools. Serving clients as diverse as housing corporations, health insurers, air carriers, and government agencies, he has specialized in natural-language specifications and model-driven development. He is the author of the book SBVR Made Easy. Rob can be contacted at www.conceptualheaven.com.